Current areas of responsibility
- Founder and managing partner of Cyriax Strategy and Marketing Consultancy
- Strategy and organization consultant with the keynotes brand development, brand management, change management
- Coach and trainer for teams and individual persons
Projects and main consulting assignments of previous years
- Designing and implementing all-round positioning concepts
- Developing brand strategies and architecture
- Strategic marketing and brand experience management
- Concepts for communication and marketing plans
- Brand checking and brand monitoring
- Designs for corporate cultures, developing guiding principles
- Organisational development, mentoring changes in structures and processes
- Coaching, team development and chairing group organisations processes
- Pan-sector mandates for both industrial concerns and medium-sized companies, as well as public organisations and institutions
Professional Background
- Fifteen years experience as consultant with international brand consultancies Henrion Ludlow Schmidt, Luxon Carrà and Interbrand
- Three years Head of Strategic Marketing & Brand Experience Management with Dresdner Bank
- Managing Director of the communication agency A&B One
- Study of political science and journalism at Hamburg University
- Ongoing further training in the fields of personality training, coaching, leadership development as well as communication, decision-making and conflict-solving strategies
- NLP Master (DVNLP)
- Lecturing at various universities, guest speaker at renowned congresses and functions, numerous publications and articles